Purplebricks targets cost savings as H1 earnings fall
In August, it set out plans to reduce its total cost base by £13m during FY23, which was achieved principally through a reduction in marketing spend and overall headcount
Purplebricks has announced that redundancies have formed part of a turnaround plan to save costs across the group, as it fell to an operating loss of £8.4m in H1, up from a loss of only £800,000 the prior year, marking a fall of 950%.
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